Every entrepreneur or business owner wants more customers.
Here’s the good news; this is completely possible with the help of a website and a robust online sales funnel, especially in industries where most of the competition isn’t online.
The bad news is that just like any other industry, there are many unscrupulous companies that will take your money, but not deliver the results that it promised.
I’ve heard countless horror stories from my own clients. Here are the biggest mistakes that business owners make when hiring web agencies:
The Agency talks the talk…but doesn’t walk the walk
Hiring a web designing company can be a tricky process, especially when most of the companies will boast about their success and client satisfaction. Therefore, to find out the truth, you need to dig a little deeper. These days, companies have their own websites. When you check out a company’s website, you’ll notice that a lot of them are poorly designed. This should be a huge red flag. How can a company make you a good website, when it can’t even do that for itself?
Not only analyze the website of a company, but take a look at websites in their portfolio. Are they well designed? Do they look trustworthy? Do they look professional? If the answer to any of these questions is no, then run for the hills!
Skimping on the cost
Web Design requires skill, creativity and expertise. One of the biggest mistakes that most people make while choosing a web design company is falling for cheap prices, and having to pay another company to redo the work. Would you rather spend more now, and build a quality website that gets you business, or spend a lot more later correcting the headache that a cheap web design company brings you?
Only choosing Local Companies
You might’ve heard that it’s better to work local because of communication. The problem is that your local talent pool might be limited. In today’s world, a team across the country has the capability to be more communicative than the one next door. It’s better to find a good fit, rather than a convenient fit.
In conclusion, use your best judgement to filter out the companies that you know won’t make the mark and remember, you get what you pay for.